北京
5月19日，廣西桂林一甜品店發布營銷文案“比520更早到來的，是柳州5.2級地震的震動”，引發網友強烈不滿與抵制，被批借地震災難營銷。
A dessert shop in Guilin, South China's Guangxi Zhuang autonomous region, has sparked widespread outrage after using the recent 5.2 magnitude earthquake in neighboring Liuzhou as a social media marketing gimmick.
On Tuesday, the store posted a slogan reading: "What arrived earlier than May 20 was the tremor from the 5.2 magnitude Liuzhou earthquake," triggering fierce backlash online. May 20, or "520", is popularly associated with romance in China because the numbers sound similar to the Mandarin phrase for "I love you".
不少網友憤怒表示，毫無底線！
Many netizens condemned the post as "Utterly shameless!" and accused the business of exploiting a natural disaster for commercial gain.
當日，該商家在社交平臺發布致歉聲明，表示已在第一時間刪除了相關內容，并真誠接受所有批評。
The business later issued a public apology, saying it had deleted the post and would accept criticism sincerely.
據“七星發布”微信公眾號20日凌晨消息，廣西桂林市七星區市場監督管理局發布情況通報稱，經第一時間開展核查工作，已查實輿論反映的涉事蛋糕店存在借柳州地震災情進行商業營銷的行為。
目前，該局已對涉事主體立案調查，依法依規進行處理。
The regulator said the cake shop had been confirmed to have engaged in commercial marketing related to the Liuzhou earthquake disaster. The business has since been placed under formal investigation, and the case will be handled in accordance with laws and regulations.
據柳州市抗震救災指揮部5月19日通報，2026年5月18日21時44分，在廣西柳州市柳南區(北緯24.37度，東經109.26度)發生5.2級地震，震源深度8公里；22時18分在柳北區石碑坪鎮（北緯24.56度，東經109.32度）發生2.4級地震，震源深度10公里；22時27分在柳城縣社沖鄉（北緯24.44度，東經109.26度）發生2.1級地震，震源深度10公里。
據初步排查統計，從5月18日21時44分至5月19日3時，地震共造成1人受輕微傷，1間無人居住泥房倒塌。目前，消防、應急、公安、住建、民政、衛健等部門和柳南區正全力開展應急救援、災情排查、群眾轉移安置等工作。震區通信、供電、供水、供氣、交通道路等處于基本正常運行狀態。
來源：中國青年報綜合
跟著China Daily
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