端午節最新票房出爐。
昨天大盤收1.6億,基本上和五一當期持平,也要比去年的1.47億多了一些。
不過,卻呈現出了三大趨勢。
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第一,能打的頭部大片并不太多。
第二,18部新片,現在較為突出的也只有一部《玩具總動員》了。首日票房過了4000萬,算是最具有競爭力的一部了。
而其他的新片,能夠突出的并不多。
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第二,《給阿嬤的情書》后勁太大。
本以為前幾天,“阿嬤”的增速減少了,會止步到18億,沒有想到這幾天端午節來了,“老奶”又起來了,昨天上映了18部新片,但“阿嬤”竟然沖刺到了第二名,僅次于皮克斯的大IP電影《玩具總動員》,最新的預測成績都快要20億了。
可見,9.3分的口碑,真的可以打兩個月啊。
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第三,就是新片倒掛的現象很嚴重。
大家有沒有發現,現在的新片上映,如果沒有后面口碑逆襲的,那基本上前三天就可以決定命運了。
今年的端午節,除了一部新片,兩部老片子票房達標之外,其他的電影全部都在“倒掛”。
《我看見兩朵一樣的云》倒掛6%左右,《愛是憤怒》倒掛1%,而讓人意外的是電影《抓特務》竟然也倒掛了,給了17.5%的排片,卻倒掛了3個百分點;
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這才是首日啊,要知道,首日里面還包含了預售,可見,馮小剛這一部新片,是真的沒有吆喝到觀眾啊。
看下《抓特務》的最近票房成績吧,今天的排片略有所下降,預測成績1億多。
再看看該片的口碑吧,《抓特務》首日的評分都已經出來了,高達7.5分,比幾年前的《芳華》評分高太多了。
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這幾年馮小剛的片子,基本上以網劇為主,《回響》《北轍南轅》《重影》等劇一部接一部,《抓特務》的評分,算是小鋼炮這幾年最有誠意,也最能拿得出手的電影了。
和《芳華》的14億票房相比,《抓特務》有點吃虧了。
一向言語很犀利的馮小剛,這一次路演宣傳的時候,也肉眼可見地低調了很多。
他說了一句“也不綁架大家走進電影院了”,和以前相比,真的是判若兩人了。
據悉,該片也是馮小剛打磨了30多年的電影了,早在90年代,小鋼炮去買下了原作的版權,但是一直都沒有拍攝,直到了2024年時間成熟,他才找來了胡歌和雷佳音兩人一起拍攝。
電影能夠看到馮小剛以前的諷刺和犀利,也有小人物的抉擇和命運,是有早期“馮氏喜劇”的味道。
如果該片能夠早幾年上映的話,拿下10億應該是有希望的,但幾年過去了,市場變化,觀眾審美都已經滄海桑田了,他是沒有料到,短短幾年,電影市場變化了。
還是希望馮小剛電影能夠逆襲吧,畢竟評分不錯。
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